Posted on behalf of Nicholas Sardone:
Agenda setting is the idea that we are forced to think about certain things because of the media. Agenda setting states that the media doesn’t tell us what to think, but it tells us what to think about. The media controls many aspects of what we hear most about. This is especially true regarding politics and how we get news. Most news is about celebrities, this gets the most attention, why?
Why do we care so much, or do we really care at all? maybe we are just shown so much of this crap that we trick ourselves into caring. Why do they want us to care about it?
It is proven that media helps to shape each and every one of us, and for many of us it controls our entire life. For most of us in this class, as media studies majors, we rely heavily on the media. There are many forms of media, from newspapers to tv, to the internet. As each of these new forms of media were invented and introduced into society, questions about our high culture values were popping up and the idea that we were going to decline as a culture arose. In Baran and Davis' text, mainly chapter 3, they write that media has the “power to profoundly shape our perceptions of the social world and to manipulate our actions, often without our conscious awareness” (45). I would say that this is true. We see it every day.
Is it right that we care so much about the media? We do let our lives get run by these stories we read and things we see on the news. It seems wierd, but we don't think so anymore because it has become so natural for us to just beileve everything we hear and care so much about what famous people are doing, or what other people think. Like the other bloggers stated, about such issues as Michael Phelps and his marijuana incident and A-Rod and his new links to steroid use in baseball. These stories are about other people's personal lives mostly, but now they are public and it is all you can hear about.
The main title to the article is a picture of him hitting a bong with the title reading "What a dope." Personally i don't think it is a big deal, marijuana is not a big deal to me. He is an athlete, the most decorated olympic athlete, and a hero to the US. Because he smokes pot, doesnt change anything. Yes, people are throwing fits about this, but why do we care? Because we get bored and need something to worry about?
So what do you think about agenda-setting? Do you think that these stories warrant as much attention as they getting? Should we really care about things that don't mean anything really in the broad spectrum of the world and real issues.Jessica Simpson is fat, Michael Phelps is smoking grass, Brad Pitt changed his hair style... etc. There are real issues in the world, but alot of the time media outlets just want us to hear these ridiculous stories that don't impact anything.